Justin Hileman

Web development & design

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Free tip for copyright holders

If someone makes a digital version of your popular board game, don’t sue them. If someone ports your software to a new platform, or creates a wildly popular knockoff, don’t sue them. Don’t instinctively reach for a DMCA notice or a lawsuit. These developers aren’t your competition, they’re your fans.

Once you shut them down, you’ll prob’ly write your own version for that platform. After all, you now see that there’s a market. But if their knockoff already has an enormous fanbase, you won’t win them over by shutting down the software.

Scrabulous, a Scrabble knockoff by two Indian students, became the most popular game on Facebook. 500,000 people played it per day, until it was removed from the platform. It was replaced by an inferior, and far less popular, licensed version by Hasbro and EA. Hasbro lost, even though they won.

Copyright holders: If the software works, buy it. Not only do you save the development time for the officially licensed version, but you inherit the fanbase.

Tris was one of the original jailbreak apps for the iPhone. It was a free Tetris clone, written by student Noah Witherspoon before legitimate third-party applications were possible. Once Apple opened the App Store, Tris joined Tap Tap Revolution in going legit. It was a popular app, but not long-lived. Unfortunately, EA had a much more awkward version of Tetris slated for the iPhone. So Tris was shut down.

Copyright holders: If the developer shows promise, hire them. Who better to have working for you than your biggest fans?

This article was posted 4 January 2009 by Justin Hileman, and is filed under musing, development, intellectual property and software. If you have any comments, please contact me or leave a comment on this article.

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My name is Justin and I make the Internet. I'm @bobthecow on Twitter. I'm also a co-founder of Presentate, which is 100% awesome.

Projects

  • Manipulate Coda — A text manipulation plug-in suite for Panic’s Coda
  • coda-cli — Shell integration for Coda
  • FastTab for Coda
  • Color schemes for Coda (and SubEthaEdit)
  • PHP Docblock generator plug-in for Coda
  • Git integration plug-ins for Coda
More
Copyright © 2013 Justin Hileman. Colophon. Contact me.